Saudi Arabia

Client: Hail Region Development Authority

Project Status: On-going
Location: Jubbah City- Hail, Saudi Arabia
Built-up Area: 17,000 sqm
Construction Cost: 250,000,000 

Challenge

The Jubbah project is located within a historically and environmentally sensitive context, recognized for its rich cultural heritage and its status as part of a Jubbah Rock Art Site. The primary challenge was to introduce a contemporary development that enhances visitor experience and supports tourism growth without compromising the authenticity and integrity of the site. The harsh desert climate, fragile landscape, and archaeological significance required a careful balance between accessibility, conservation, and modern functionality, while ensuring the project aligns with national ambitions for cultural preservation and sustainable tourism under Saudi Vision 2030.

Approach

Dar Al Omran (DAO) approached the project through a deeply contextual and multidisciplinary methodology, integrating master planning, architecture, and landscape design into a unified vision. The design strategy was rooted in preserving the natural terrain and cultural narrative of Jubbah, allowing the built environment to emerge as a subtle extension of the landscape rather than an imposition upon it. Spatial planning emphasized controlled visitor movement, enhancing the journey through the site while protecting sensitive areas. Architectural language drew inspiration from local materials, forms, and textures, reflecting the surrounding desert and heritage context. Sustainable design principles were embedded throughout, including passive environmental strategies, minimal land disturbance, and the integration of shaded pathways and gathering spaces to improve thermal comfort. The project also incorporated interpretive elements to enrich cultural understanding, ensuring that the development not only serves as infrastructure but as an educational and experiential platform.

Impact

The project establishes a model for responsible development within heritage-rich environments, demonstrating how contemporary design can coexist with and enhance cultural landscapes. It elevates Jubbah as a key destination for cultural tourism, improving accessibility, visitor engagement, and overall experience while safeguarding its historical significance. By reinforcing the connection between people, place, and history, the project contributes to long-term socio-economic development and supports the Kingdom’s vision for sustainable tourism. It stands as a testament to DAO’s ability to translate cultural authenticity into meaningful, future-ready environments that respect the past while enabling growth.

Saudi Arabia


Project year: 2025
Location:  Riyadh

Description: 
This project involved the full interior design of two private villas for members of the same family, each reflecting distinct tastes and lifestyles. The first villa embraced a timeless classical aesthetic with subtle heritage influences, incorporating elegant moldings, warm wood details, and a refined palette accented with rich hues like emerald and terracotta. Custom furnishings and handcrafted touches celebrated cultural identity while maintaining a sophisticated atmosphere. In contrast, the second villa followed a bold maximalist approach, featuring vibrant colors, layered textures, statement furniture, and eclectic art pieces that expressed the client’s dynamic personality. From concept design and material selection to FF&E sourcing and site coordination, the scope included complete design services tailored to each villa’s narrative, resulting in a cohesive yet highly personalized living experience.

Saudi Arabia

Nestled in the heart of Al-Balad, Jeddah’s UNESCO World Heritage district, this project embodies the seamless blend of history, culture, and modern hospitality. In collaboration with the Ministry of Culture, DAO undertook the restoration and adaptive reuse of four historic houses, transforming them into boutique hotels that celebrate the rich beauty and heritage of the Hijazi culture.

Each house tells a unique story, rooted in the legacy of the families who once lived there. By carefully preserving architectural details, from intricate wooden Roshan windows to timeless stone façades, these spaces have been thoughtfully reimagined to provide guests with an authentic, immersive experience. Every design decision pays homage to the Hijazi identity, embedding meaning in every corner—from curated interiors to atmospheric courtyards that invite moments of reflection.

This project stands as a milestone in enhancing the hospitality sector in the Kingdom of Saudi Arabia. It offers travelers a boutique experience unmatched elsewhere, where luxury meets cultural authenticity, allowing visitors to connect deeply with the soul of Al-Balad.

More than hotels, these restored homes are landmarks of living history, celebrating Jeddah’s heritage while paving the way for a vibrant future in cultural tourism.

Saudi Arabia

Client: Confidential

Year: 2025
Location: Riyadh, Saudi Arabia    
Built-up Area: 8000 m2
Construction Cost:
30,000,000 SAR

Challenge

The Al Rajhi Mosque project required the creation of a contemporary religious landmark that embodies spiritual dignity while responding to the architectural and functional demands of a large-scale worship environment. The challenge lay in translating the mosque’s symbolic and communal role into a design language that is both timeless and innovative, avoiding literal historic imitation while preserving the essence of Islamic architectural identity. The architectural vision sought to accommodate expansive prayer spaces within a coherent and serene spatial experience, while resolving structural complexity arising from the mosque’s defining semi-organic form. Achieving harmony between monumental presence, structural feasibility, and human-centered worship experience demanded a refined balance between form, proportion, and sacred atmosphere.

Approach

Dar Al Omran (DAO), in consortium with Yalin Architects, approached the mosque through a concept-driven architectural strategy centered on abstraction, structural expression, and spatial unity. The design evolved from the idea of a fragmented dome reinterpreted as a hidden, integrated system rather than a conventional singular form. This concept generated a semi-organic composition created through the piling and interlocking of different architectural volumes, allowing diverse functional zones to merge into one cohesive whole. The main dome spans a 30-by-30-meter quadratic plan and is anchored by four major structural pillars, creating a powerful central volume that defines the mosque’s spiritual core. Concrete cassette construction was employed to shape the dome without ornamental excess, giving the structure a restrained yet monumental character. Materiality was intentionally minimal, relying on texture, mass, and light to evoke reverence. The architectural language emphasizes purity of form, where the interplay between solid structure and filtered light shapes an atmosphere of contemplation and transcendence.

Impact

The Al Rajhi Mosque establishes a bold contemporary interpretation of mosque architecture, demonstrating how religious spaces can remain deeply rooted in Islamic identity while embracing modern structural and formal innovation. Its distinctive dome concept transforms the mosque into both a civic landmark and a place of spiritual gathering, offering worshippers a space that is visually powerful yet emotionally serene. The project contributes to the evolving language of sacred architecture in Saudi Arabia by redefining monumentality through abstraction rather than ornamentation. As a result, the mosque stands as a significant architectural statement, one that reinforces cultural continuity, enriches Riyadh’s urban fabric, and reflects DAO’s ability to shape spiritually resonant environments through design clarity and architectural depth.

Saudi Arabia

Ardara is a visionary workspace at the prestigious King Abdullah Financial District, seamlessly blending nature, technology, and luxury. Inspired by Saudi Arabia’s wadi landscapes, the design integrates organic forms, biophilic elements, and cutting-edge innovations to enhance productivity, well-being, and sustainability.

Form
The design resembles a wadi’s natural evolution, with fluid canyons extending through the space, shaping walls, functions, and luxurious zones. At its core, greenery flourishes, mirroring the heart of a valley and fostering a tranquil yet sophisticated environment. As one moves outward, the space opens toward the city, offering breathtaking views and reinforcing a sense of limitless possibilities. This immersive approach establishes an environment that is both grounding and inspiring.

Function
Designed for flexibility and efficiency, Ardara integrates smart workstations, IoT-driven environmental controls, and adaptable breakout spaces. Employees can personalize lighting, temperature, and desk settings, ensuring both comfort and optimized performance. Advanced conferencing tools and AR displays enhance remote collaboration, creating an intelligent, responsive workspace that adapts to modern business needs.

Impact
Committed to sustainability, Ardara is designed to LEED standards, featuring smart lighting, energy-efficient HVAC systems, and responsive glass to maximize daylight use. Biophilic elements, natural materials, vertical greenery, and air-purifying systems, enhance air quality and reduce energy consumption. These sustainable solutions not only minimize environmental impact but also elevate employee health and workplace efficiency.

Ardara redefines the contemporary office by harmonizing nature with state-of-the-art technology. Its innovative balance of form, function, and sustainability sets a new benchmark for the future of workplace design, fostering a dynamic, inspiring, and eco-conscious professional environment.

Saudi Arabia

Client: Sharqia Development Authority  

Project Status: On-going
Location: Darin and Tarout Island, Eastern Province  
Built-up Area: 268,000 sq.m
Construction Cost: Confidential

Challenge

The Dareen and Tarout Island development addresses a historically rich yet underutilized coastal environment with over 5,000 years of cultural significance. The challenge lay in revitalizing a fragmented urban and ecological landscape while preserving its identity as one of the oldest trading hubs in the Eastern Province. The presence of heritage landmarks, sensitive coastal ecosystems such as mangrove habitats, and a dispersed urban fabric required a careful and integrated approach. Additionally, the project needed to elevate quality of life, enhance tourism potential, and activate the public realm without compromising environmental resilience or the authenticity of place, all within the framework of Saudi Vision 2030.

Approach

Dar Al Omran (DAO) adopted a comprehensive and human-centric master planning strategy that integrates urban design, landscape, and cultural programming into a cohesive vision. The approach focused on reconnecting the island’s key assets—heritage sites, waterfronts, and urban nodes—through a structured network of public spaces, pedestrian corridors, and mobility enhancements. The masterplan emphasizes placemaking, transforming the waterfront into an active social spine while preserving and enhancing mangrove ecosystems as natural assets. Architectural and urban design guidelines were developed to ensure visual coherence and cultural continuity, drawing inspiration from the region’s vernacular identity. Sustainable strategies were embedded through climate-responsive design, shaded walkways, and the reinforcement of green and blue infrastructure. The project also introduced mixed-use zones and destination points to stimulate economic activity and encourage year-round engagement.

Impact

The development repositions Dareen and Tarout Island as a vibrant, inclusive, and sustainable destination that celebrates its heritage while embracing contemporary urban life. It enhances livability by providing accessible public spaces, improving connectivity, and fostering social interaction across diverse user groups. Environmentally, it strengthens coastal resilience and protects sensitive ecosystems, ensuring long-term sustainability. Economically, it unlocks new opportunities for tourism and local investment, contributing to regional growth. The project stands as a transformative model for coastal regeneration in Saudi Arabia, where cultural identity and modern development are seamlessly integrated to create a meaningful and lasting urban experience.

Saudi Arabia

Location: Wadi Sulai Valley, Riyadh, Kingdom of Saudi Arabia
Client: Riyadh Municipality
Area: Approx. 9 million square meters
Construction Cost: Not confirmed
Starting Date: March 2023
Completion Date: March 2025


Challenge:
The challenge for the Wadi Sulai Valley project lies in transforming this natural valley into an attractive, sustainable recreational area that serves both local residents and international visitors. The design must incorporate diverse natural elements and recreational spaces while respecting the ecological balance and integrating seamlessly with Riyadh’s urban expansion.

Approach:
DAO’s design vision for Wadi Sulai Valley focuses on creating a harmonious balance between nature and built environments. By incorporating pedestrian and cycling paths, rest areas, and recreational zones, we aim to provide a unique outdoor experience that enhances visitors’ connection to nature. Sustainable practices and environmentally conscious design are integral to the project, ensuring minimal impact on the valley’s natural ecosystem. The inclusion of restaurants and camping zones enhances the overall visitor experience, ensuring accessibility and inclusivity.

Impact:
The Wadi Sulai Valley project will become a major recreational attraction, offering residents and visitors a space where they can connect with nature while experiencing the beauty of Riyadh’s landscapes. The development will enhance the quality of life for local communities by providing a sustainable and accessible space for leisure, physical activity, and cultural engagement, contributing to the city’s vision for urban green spaces and environmental stewardship.

A Quality of life

The project’s goal is to improve the quality of life for Riyadh residents by providing a healthy lifestyle and a livable environment for leisure and nature-based activities. It aims to transform the Wadi areas into open parks for residents to enjoy, providing natural and safe spaces for exercise and recreational events.

Additionally, the project will focus on preserving the Wadi from environmental and visual pollution and restoring its desert nature. It will connect the Wadi with neighboring areas through eco-friendly roads and pedestrian pathways, and design urban gateways for smooth access in and out of the Wadi.

Desert’s ecological balance

In addition to recreation, the project places a strong emphasis on environmental preservation and restoration. A critical aspect of the Wadi Sulai Project is the commitment to protect the Wadi from environmental degradation, combatting issues like pollution and maintaining the area’s natural desert ecosystem. The project will restore and preserve the Wadi’s unique landscape, ensuring that the natural flora and fauna thrive, and that the desert’s ecological balance is maintained for future generations.

Saudi Arabia

Client: N/A

Location: Riyadh, Saudi Arabia
Built-up Area: NA

Challenge:

The central area of Riyadh has long been characterized by its permeable, walkable street structure, but this connectivity has been compromised by the introduction of urban motorways, severely affecting pedestrian mobility. This severance limits access to important commercial, social, and cultural activities within the city. The challenge was to repair these broken connections and improve pedestrian accessibility, while fostering a city center that supports both human interaction and vibrant economic growth.

Approach:
An evidence-based methodology was employed in two stages to guide the design and development process:

  • Stage 1 (Diagnostic Phase): A comprehensive analysis of Riyadh’s spatial accessibility was conducted to understand patterns of movement, connectivity, and the impact of urban motorways.
  • Stage 2 (Urban Design Strategy): Insights from the analysis were used to identify opportunities and constraints for pedestrian movement. Urban design strategies were developed to enhance connectivity, walkability, and accessibility, focusing on creating a continuous and legible street network.

The approach prioritized reconnecting fragmented areas of the city, fostering a pedestrian-centric environment that encourages natural interactions between people and activities.

 

Impact:

The proposed masterplan transforms central Riyadh into a more connected, walkable, and vibrant city. Key outcomes include:

  • Living Heritage: Preserving and integrating heritage assets into daily life and cultural landmarks.
  • Community Hubs: Mixed-use spaces fostering inclusivity and a sense of community.
  • Enhanced Connectivity: A seamless and navigable urban layout promoting social interaction.
  • Cultural and Economic Growth: Supporting creative industries and leveraging assets for economic opportunities.
  • Sustainability: Encouraging walking, cycling, and public transport for a greener, healthier environment.

This regeneration program positions Riyadh as an inclusive, sustainable, and culturally rich global city that respects its heritage while embracing innovation.

 

The Morphological Narrative

The masterplan of this project aimed at developing the boulevards of the Justice Palace District, while keeping the existing shops in addition to the introduction of new ones ensuring diversity of options for retail, coffeeshops, and restaurants to include different segments in each zone on both sides of the road. This also included the enhancement of walkability, introduction of cycling lanes and ensuring connectivity and integration with the surrounding areas and the rest of the city (on both the macro and micro levels). The project also incorporated a tourism strategy linking all of the assets, a plan to improve the standards of services and neighborhoods, and design options for celebrating the memory the Old Riyadh city wall. The major aspect of this project was the development and improvement of the Architectural and urban environment of the Justice Palace district while preserving the Najdi identity and introducing the Salmani Architectural language where necessary.

“Successful stories always begin with a vision, and the most successful visions are those built on the basis of strengths.”

Saudi Arabia

Client: Riyadh Municipality

Project Status: Completed
Location: Riyadh, KSA
Plot Size: 2.5 million Sqm

Challenge

Wadi Hanifah is one of Riyadh’s most significant natural and urban corridors, extending approximately 120 kilometers through the capital and serving as both an ecological system and a historic geographic spine. Before regeneration, large portions of the valley had suffered from environmental degradation, fragmented land uses, pollution, uncontrolled development pressures, and weak public accessibility, diminishing its role as a natural and civic asset. The challenge was to transform this fragile valley into a resilient urban landscape that restores ecological balance while accommodating Riyadh’s rapid urban expansion. The project required reconciling environmental rehabilitation, flood and water management, heritage preservation, and public realm activation within one integrated framework, while aligning with long-term metropolitan growth strategies for Riyadh.

Approach

Dar Al Omran (DAO) approached the regeneration of Wadi Hanifah as a comprehensive landscape-led urban transformation, integrating environmental restoration, planning strategy, and public realm design into a unified vision. The design methodology prioritized restoring the valley’s natural hydrological systems while structuring it as a continuous green corridor that reconnects people with landscape. Planning interventions focused on rehabilitating degraded zones, reorganizing incompatible land uses, and introducing a coherent spatial framework for recreation, ecological conservation, and controlled development. Landscape strategies emphasized native vegetation, erosion control, water-sensitive design, and the creation of interconnected parks, trails, and pedestrian environments that reinforce ecological resilience. The regeneration framework also strengthened urban identity by preserving heritage assets along the valley and ensuring that built interventions remain subordinate to the natural terrain. Through this approach, the valley was repositioned not as residual land between developments, but as Riyadh’s defining environmental spine and an urban oasis central to quality of life.

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Impact

The project transformed Wadi Hanifah into a benchmark model for ecological urban regeneration in the Middle East, converting a neglected environmental corridor into a vibrant public landscape that supports recreation, biodiversity, tourism, and sustainable urban growth. It significantly improved environmental performance by restoring natural water systems, reducing pollution, and enhancing flood resilience, while simultaneously creating a network of parks and public open spaces that serve diverse communities across Riyadh. Socially, the regeneration elevated quality of life by providing accessible recreational environments and reconnecting residents with the valley’s natural and cultural heritage. Economically, it increased land value and unlocked new investment potential along the corridor, reinforcing the valley’s role as a catalyst for balanced urban development. The project stands as a powerful example of how ecological infrastructure can shape metropolitan identity, where environmental stewardship and urban progress become mutually reinforcing forces.

A Native landscape Design

Utilizing native plants and vegetation endemic to the region ensures the landscape design resonates with the historical identity of the area. These species, accustomed to the local climate, require minimal irrigation, aligning with sustainable water management practices.

Reviving traditional agricultural practices and incorporating native flora along the wadi and escarpment reinforces a sense of place. This approach not only preserves the historic farmlands but also highlights their cultural significance as an integral part of the local ecosystem.

Saudi Arabia

Services Client: Royal Commission for Riyadh City
Location: Riyadh


Starting Date: 2020
Completion Date: Ongoing
Construction Cost: Not Available
Area: 12 Square Kilometers

Challenge:

The Justice Palace District in Riyadh faced the challenge of preserving its historical and cultural heritage while adapting to modern urban demands. The district needed to balance the preservation of existing shops and the introduction of new businesses such as restaurants and retail outlets. At the same time, the district needed to improve its walkability and connectivity, integrate sustainable transportation options, and cater to the growing tourism sector. Additionally, the project had to address the complex task of maintaining the district’s Najdi architectural identity while incorporating contemporary design elements, ensuring the transformation felt cohesive and respectful of the area’s history.

Approach:

To meet these challenges, the project focused on transforming the boulevards of the district, keeping the existing businesses intact while introducing new retail and food establishments that offered diverse options for the community. The design prioritized enhanced walkability, introducing dedicated pedestrian lanes and cycling lanes to improve connectivity within the district and to surrounding areas. The plan also proposed the preservation of historical elements, including the Old Riyadh City wall, and integrated them into the new design, paying tribute to the district’s cultural and historical significance. The architectural approach balanced Najdi architectural styles with modern Salmani design elements, maintaining the region’s traditional identity while accommodating contemporary urban needs. The overall urban design promoted sustainability, connectivity, and vibrancy.

Impact:

The project’s impact will be profound, as it will revitalize the Justice Palace District into a dynamic urban space where history and modernity coexist. The enhanced pedestrian network and introduction of cycling lanes will make the district more accessible and promote sustainable urban living. The careful preservation of heritage, such as the integration of the Old Riyadh City wall, will provide a cultural narrative that connects the past with the future. The district will become a hub for tourism and community engagement, with its improved public spaces and diverse commercial offerings. Ultimately, the project will serve as a model for how heritage preservation and urban development can harmoniously come together, setting a standard for future urban regeneration efforts in Riyadh.

Humanizing the District

The Justice Palace District development project in Riyadh represents a significant endeavor to breathe new life into the heart of the city. With a focus on preserving its rich historical and architectural heritage, this ambitious initiative seeks to transform existing streets, uplift facades, and imbue the area with the distinctive character of Salmani Architecture. The ultimate goal is to enhance the aesthetic appeal of the region while paying homage to its outstanding heritage values.

A Salmani look and feel

The architectural vision of the Justice Palace Project draws its inspiration from Salmani architecture, which seeks to reinterpret the traditional Najdi architecture of Saudi Arabia in a contemporary context. This influence is evident in the layout, building forms, materials, and visual elements that pay homage to the Najdi heritage, as exemplified by the adjacent At-Turaif heritage site. The project aims to showcase the beauty of Salmani Architecture through renovated facades, streetscape elements, and a carefully selected palette of materials and colors.

Saudi Arabia

Location: Central Riyadh, Riyadh Region, KSA
Client: Riyadh Region Municipality
Area: 6.6 kM2
Buildings scope: 24  buildings & 21 Façade renovations
Approximate Construction Cost: 1.39 Billion SR
Completion Date: 28/04/2024

 

CHALLENGE

The Al-Waha and Salah Al-Din neighborhoods, despite their strategic location near King Salman Park, the Sports Boulevard, and the Riyadh Metro, suffered from fragmented mobility, outdated infrastructure, and underutilized public spaces. The challenge was to transform these existing districts into a cohesive, human-centric environment while aligning with Salmani architectural principles and Riyadh’s future vision

APPROACH

Dar Al Omran – Rasem Badran (DAO) developed an integrated masterplan based on detailed site analysis, mobility studies, and urban assessments. The strategy prioritized walkability, connectivity, and a clear urban structure, while embedding Salmani principles to ensure cultural identity.

Key interventions included traffic calming, enhanced pedestrian and cycling networks, infrastructure upgrades, and the creation of shaded, activated public spaces. Continuous coordination with stakeholders ensured alignment and implementation feasibility.

IMPACT

The project transforms the districts into vibrant, accessible, and human-centered neighborhoods, significantly enhancing quality of life and urban performance. It establishes a unified identity, improves connectivity, and supports sustainable growth.

With an estimated value of SAR 1.5 billion, the project demonstrates DAO’s ability to deliver large-scale urban regeneration aligned with both cultural context and modern urban needs.

Humanizing the District

At its heart, the district prioritizes the human dimension, focusing on creating spaces where residents can thrive in a healthy, vibrant environment. This is achieved by addressing existing urban challenges such as congestion, disconnected infrastructure, and a lack of pedestrian-friendly spaces. Through a series of planned interventions, the district is transformed into a walkable, community-centered space, encouraging a more active, outdoor lifestyle. The emphasis on pedestrian infrastructure fosters accessibility and inclusivity, offering safe, well-designed pathways, cycling lanes, and public plazas that encourage social interaction and connectivity.

Activating Public Spaces

By elevating the urban environment through green spaces, cultural landmarks, and advanced technology, the King Salman District positions Riyadh as a city of the future, where people and technology coexist in harmony. The district’s transformation serves as a model for urban living, fostering a sense of community, enhancing mobility, and enriching the everyday experiences of its residents. Ultimately, it not only improves the quality of life for local neighborhoods but also contributes to Riyadh’s position as a global leader in urban innovation and quality of life standard

Saudi Arabia

Wadi Safar Experience Center wins the MEED | Middle East Economic Digest award for Innovative Design – A Testament to the Elegance of Najdi Architecture!

We are delighted to unveil our latest architectural masterpiece: the Wadi Safar Experience Center, a stunning creation nestled within an expansive 8,000-square-meter desert oasis.

The Project has recently won the MEED | Middle East Economic Digest award for its innovative design. Balancing natural views with luxury, the Center harnesses the charm of Najdi architecture and adds a modern twist.

At the heart of our design philosophy lies an unwavering commitment to the opulent aesthetics of Najdi Architecture. This space transcends conventional design norms, offering a captivating journey through the annals of time and the ever-changing seasons, all within the span of a single hour.

The Wadi Safar Experience Center represents the pinnacle of our entire development project, offering an exclusive glimpse into the future of Wadi Safar. With sweeping vistas that encompass a signature golf course, a distinguished equestrian and polo club, and luxurious hotels, this is not merely a visit – it is an immersive voyage.

Our collaboration with our esteemed client, The Diriyah Company, has been instrumental in bringing this visionary project to life. Together, we have redefined the art of place-making, fashioning an exploration that seamlessly melds tradition with contemporary sensibilities.

Central to our design narrative is the translation of Najdi architecture into a contemporary context while remaining deeply rooted in identity, beauty, and functionality. We have taken inspiration from the rich heritage of Najdi architecture, infusing it with a modern touch that pays homage to the region’s cultural identity.

The result is a space that marries the time-honored principles of Najdi architecture with the demands of modern living. Every line, every curve, and every detail of the Wadi Safar Experience Center is a testament to the enduring beauty of this architectural tradition.

Beyond its aesthetic splendor, the center’s design prioritizes functionality. Spaces are thoughtfully organized to optimize flow and usability, ensuring that every visitor’s experience is both seamless and enchanting.

The Experience Center is a 1,000-square-meter building within an 8,000-square-meter green core area. It is poised to be the showcase of the entire development project, with a focus on place-making and ultra-luxury. Moreover, it provides an exquisite view of the signature golf course, an esteemed equestrian and polo club, and opulent hotels.

We envision the Experience Center as a place where visitors explore beyond the boundaries of time and space. Here, one can witness different times of the day and seasons of the year, and experience various facets of the future development of Wadi Safar, all under one roof, during a single one-hour visit.

The Wadi Safar Experience Center is not just a structure; it is a living embodiment of our commitment to preserving heritage, embracing contemporary design, and offering a truly exceptional experience to all who step through its doors. It is a tribute to the elegant fusion of past and present, an ode to the desert’s timeless beauty, and a celebration of the culture it represents.